Multilem was the selected partner by Google to design, build and manage its participation in Web Summit.

With 333 sqm, this space was conceptualized and built with a big concern for sustainability, namely in the choice of materials and the finishings. Considered a singular presence at Web Summit, Google conceptualized several activations, like LYP SYNK, whose goal was to show the Google artificial intelligence through a new technology that allowed us to see a person singing and saying words very well and, through the score, it gave access to a vending machine with products from Portuguese brands and startups. It was also equipped with interactive walls, with movement sensors and a Supercharger, that consisted in an area with a central button with tablets that, when switched on, subscribed the Google Cloud, while it appears a suspended projection in the led wall, with an animation celebrating the subscription.

The stand also had a networking area, masterclasses, happy hours of pasteis de nata, and others.

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